Cross Category Tester

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 CROSS CATEGORY TESTER

TOM FORD BEAUTY

 

With the brand capitalizing more on more on the success of high-profile fragrance launches, cross-category collections were becoming more frequent. There became a need for a versatile tester unit to support these launches at counter. A printed graphic can be inserted into the display behind clear acrylic. Alternatively, there is a distorted mirror that sits behind the product creating an interesting visual effect. Custom color material inserts can be used to further support a product launch.

 
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